Kopi Kenangan

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Beyond clever marketing, Kopi Kenangan offers affordable quality coffee for Indonesian tastes; with 300+ outlets in 3 years and profitable, Southeast Asia expansion is next.

Before he became the COO of grab-and-go coffee chain Kopi Kenangan, James Prananto had built a career as an executive in Media Nusantara Citra (MNC), one of Indonesia's biggest media conglomerates. Prananto, who holds an MBA from the Loyola Marymount University, USA, started his career at Bakrie Brothers as an investment analyst. The stint only lasted for a few months before he joined MNC. Between 2013 and 2015, he worked his way up to become assistant head of investor relations and corporate finance. In 2015, he became the head of marketing for MNC's e-commerce branch, Mister Aladin, and held the role until 2018, a year after he established Kopi Kenangan with Edward Tirtanata.

Edward Tirtanata is best known for establishing Kopi Kenangan, the popular grab-and-go coffee chain. Prior to that, however, the finance and accounting graduate from Northeastern University, USA, had established Lewis & Carroll, a premium establishment serving artisanal tea. Unfortunately, the brand struggled to grow among Indonesia's budget-conscious youths, who preferred the cheaper bubble tea. Learning from the experience, he decided to eschew the Starbucks-style “third home” retail concept and opted for grab-and-go stalls that are cheaper to establish, but without abandoning the quality of the coffee served. The concept proved to be a hit, and Tirtanata's new venture became a nationwide sensation.Aside from his role as CEO of Kopi Kenangan, Tirtanata is getting more deeply involved in the F&B startup ecosystem. In February 2020, he joined Gojek and startup ecosystem builder Digitaraya in establishing Digitarasa, a new accelerator program for F&B businesses.

Jonathan Neman is a co-founder and co-CEO of USA healthy-eating restaurant franchise Sweetgreen. As co-CEO, he has managed the salad chain since opening its first outlet in 2007, raising more than $470m in VC funding in the process. Neman is also an investor in various F&B startups, such as frozen food maker EatPops and Indonesian coffee chain Kopi Kenangan.

Horizons Ventures is a Hong Kong-based venture capital firm that manages the personal investments of Li Ka-shing, one of Hong Kong’s richest businessmen. Horizons’ investments cover a wide range of tech, media, and telecommunications companies. Standouts include artificial intelligence company DeepMind (acquired by Google in 2014), plant-based meat replacement makers Impossible Foods, and video conferencing software Zoom. It has also backed consumer-facing businesses like Atomo Coffee in Australia, Kopi Kenangan in Indonesia, and US-based distilled spirits company Endless West.

Serena Ventures is a venture capital investment firm founded by professional tennis player and businesswoman Serena Williams. The company focuses on early-stage companies founded by young, diverse teams. Since it was founded in 2014, it has invested in more than 30 companies with a cumulative market cap of $12b. Coffee brand Kopi Kenangan is its first investment in the Indonesian market. Serena Ventures has invested in notable companies like plant-based meat maker Impossible Foods, cryptocurrency exchange Coinbase, as well as Serena Williams’ own fashion label, S by Serena.

B Capital Group is best known as the venture capital firm co-founded by Eduardo Saverin, co-founder of Facebook. Its investment thesis focuses on connecting highly innovative and agile startups with major corporates that are in need of innovation and have the resources to innovate. As such, B Capital has a special interest in B2B companies that have great potential to disrupt critical industries. This includes startups that are disrupting healthcare and biotechnology, as well as finance and insurance. B Capital has also supported some notable B2C companies, including coffee chain Kopi Kenangan and used car marketplace Carro.

Arrive is the venture capital arm of Roc Nation, the full-service entertainment management company established by US musician Jay-Z. Aside from managing musicians and producing music under their label, Roc Nation also manages equity distribution for musicians, as well as talents in the sports industry. Arrive has made a number of investments in the Southeast Asia region, including in Singapore-based scooter rental startup Beam and fashion e-commerce Zilingo. In Indonesia, it has invested in Kopi Kenangan, a chain of grab-and-go coffee outlets. It has also invested in Super, a Y Combinator graduate startup enabling social commerce through group-buying.

Caris LeVert is a professional basketball player in the USA’s National Basketball Association league, playing for the Brooklyn Nets. A graduate of the University of Michigan, he joined the Nets in 2016, after the Indiana Pacers swapped him for Thaddeus Young in that year’s draft. In 2019, the Nets signed a three year-extension for LeVert’s contract, worth $52.5m.LeVert is managed by Roc Nation, the entertainment and sports management firm founded by musician Jay-Z. He took part in Roc Nation’s investment (via venture arm Arrive) in Indonesian coffee brand Kopi Kenangan. LeVert is also the founder of the 22 Initiative, a youth mentorship program in New York.

Sofina began in 1898 as Société Financière de Transport et d’Entreprises Industrielles, an engineering conglomerate in Belgium. In the late 1960s, Sofina changed course to become an investment company. As a holding company, its major investments lie in the consumer goods, energy, and distribution sectors, with stakes in companies like Danone and communications satellite operator SES. It has also been involved in various venture capital investment activities, both as an LP to other VCs and as a VC itself, running the Sofina Growth portfolio. The Sofina Growth portfolio spans a wide range of sectors and geographies, from China to Southeast Asia, with investments in notable companies like Zilingo, Byju’s and Kopi Kenangan.

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