Reza Avesena
CEO and co-founder of Santara
Reza Avesena is an experienced software engineer who took the leap into entrepreneurship when he came to Yogyakarta and joined a photobook printing company. In 2009, after graduating from Universitas Bina Nusantara with a bachelor's in informatics, he started his career as an analyst in Telkomsigma, a subsidiary of state-owned communications firm Telkom. In 2011, he joined Wincor Nixdorf as a software engineer. Between 2013 and 2016, he worked for IBM as an advisory specialist. In 2017, he became the CTO of ID Photobook, a Yogyakarta-based company that provided photo printing services. In 2018, together with ID Photobook founder Afrig Wasiso and entrepreneur Mardigu Wowiek Prasetyo, Avesena established a new business: equity crowdfunding platform Santara and is now its CEO.
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