Pia Henrietta Moon

Pia Henrietta Moon

Pia Henrietta Moon

CEO and co-founder of Carbo Culture

Finnish native Pia Henrietta Moon, has been a scout leader since 2003. Her first job was in event management and tourism operations in India for Sunset Getaways & Insta tourism in 2007. 

While studying at the University of Economics and Business in Vienna, she met American engineer Christopher Carstens in 2013 at a global solutions innovation program organized by Singularity University in California. She left university in 2014 and co-founded Carbo Culture as CEO in 2016 with Carstens as CTO.

In 2016, Moon also joined the electronics company Yleiselektroniikka as a board member, the youngest person in Finland to hold such a position in a listed company. Moon also founded edtech startup Mehackit in 2013 and became its chairwoman for four years.  She exited both companies in 2018 to focus on running Carbo Culture.

While at university, Moon also worked for over two years at Rails Girls, a not-for-profit for women in tech. In Finland, she joined the student entrepreneurship society in 2011 and completed an internship in 2010 at the Ministry for Foreign Affairs of Finland. In 2015, she joined the World Economic Forum’s Global Shapers youth community initiative in Helsinki.

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