How influential is your influencer? This startup has the metrics to turn buzz into gold
- Spain
- 4 min read
- Jul 25, 2018
- By Emanuela Ferraro
Influencity is a new way for companies and brands to win in social media marketing
From fashion and music to stock-picking and politics, social media influencers have become the de-facto opinion leaders on a wide range of topics. With every blog post or tweet reaching thousands, sometimes millions, influencers have emerged as online celebrities in their own right, garnering legions of followers on Facebook, Twitter and other popular online sites.
The commercial potential of influencers has not gone unnoticed by corporations. As 7 out of every 10 consumers in Asia, Northern Europe and the US use social media, brands are spending an increasing share of their marketin...
The commercial potential of influencers has not gone unnoticed by corporations. As 7 out of every 10 consumers in Asia, Northern Europe and the US use social media, brands are spending an increasing share of their marketin...
The rest of the content is only available if you are logged in.
We pride ourselves on the accuracy of our information and reporting. Please help us by letting us know of any incomplete or inaccurate information on our website.
IN THIS INSIGHT
MOST VIEWED