Brad Bao (Bao Zhoujia) graduated in International Marketing at Wuhan University in 1997 and obtained an MBA from UC Berkeley in 2005. He worked in marketing at FORMICA from January 1997 to March 1998 and went on to work at Kodak until April 2000. He was at IBM until April 2001 when he finally decided to become an entrepreneur and co-founded NORICT in Beijing.He was also the GM and VP of the US branch for Tencent from 2005–2012. He joined Kinzon Capital as managing partner in September 2013 and co-founded LimeBike in the US in November 2016.