INNOVATION AT YOUR FINGERTIPS
Updated: 09/2016
Infokost.id
Indonesia / Jakarta , Indonesia
Pitch
Infokost.id organizes scattered guesthouse information onto a single platform, so users can easily find housing based on their needs.
Why
40,000–50,000
Informal guest- and boarding houses in Indonesia.
Informal sector
Little regulation and official data; marketing is typically done through physical banners, word-of-mouth.
Fragmented market
Guesthouses are usually owned by private entities that don’t belong to any association or network.
Market
54%
More than 50% of Indonesians live in urban areas. Infokost's main users are young, urban employees and university students.
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