Laurence Fontinoy

Laurence Fontinoy

Laurence Fontinoy

CEO and Co-founder of WOOM

Belgian-born Laurence Fontinoy graduated in Commercial Engineering at Belgium’s Louvain Catholic University in 1994 and went on an exchange program for one year at New York’s Stern Graduate Business School. She worked for almost four years at Belgacom Mobile in Belgium, where she supervised the launch of its first prepaid card. In 1999, she moved to the Netherlands to join Dutch telecoms provider Ben as a customer development manager. 

After completing an MBA in 2002 at IESE University of Navarra, the mother-of-three joined eBay Spain as head of category and seller development. In 2005, she was promoted to marketing and communications director but left in 2008 to join Google as the regional country marketing manager for Spain and Portugal. In 2015, she left to become the CEO and co-founder of WOOM with former eBay colleague Clelia Morales.

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