Bright Ideas

Bailian.ai: Using Internet big data, AI to help corporates acquire customers

  • China
  • 4 min read
  • Oct 07, 2019
  • By Megan Wang , Wang Xiao'e

© Bailian.ai

Previously, a salesperson who got five or six customer leads was considered fortunate. Now, using Bailian.ai, thousands, or even millions, of leads can be found at once

For every business, acquiring customers takes time, money and effort. According to Bailian.ai CEO and founder Feng Shicong, the average cost per lead in China's education sector is over RMB 5,000. The cost of customer acquisition increases in sectors with a higher average transaction per client. "Medical aesthetic service providers have to pay a referral fee of at least 10–30%, or even 50%, for every transaction, usually worth 6-digit-RMB, generated by a newly acquired customer."
With expertise in natural language processing (NLP) and big data, Feng had already founded two successful ventur...

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Edited by Wendy Lovinger

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