Get fit and healthy with these Indonesian wellness startups

Indonesia

6 min read

Nov 05, 2019

By Putu Agung Wija Putera

The wellness lifestyle trend continues to grow in popularity in Indonesia, and startups want a piece of the action

The phrase “health and wellness” conjures up a whole range of images, from sweaty gyms and high-energy dancercise classes to yoga sessions, green smoothies and vegan burgers. The pursuit of a longer, healthier life has been turned into an industry, and companies are keen to capitalize on this hunger for healthy living. This is especially true in urban areas, where people are busy yet sedentary, their bodies burdened by high-pressure schedules, long hours seated at their desks and a steady diet of unhealthy food.
In Indonesia, the word “fitness” used to be associated with bodybuilders and ha...

The rest of the content is only available if you are logged in.

Edited by Vincent J Morkri, Celine Lim

DATABASE

INSIGHTS

RESEARCH & ANALYSIS

FOLLOW US