Bright Ideas

The summer LinkedIn got pummeled in China

  • China
  • 4 min read
  • May 21, 2018
  • By Li Yuan

©Maimai

Or how the startup Maimai cracked Chinese professional networking

In the summer of 2017, the Chinese online media was abuzz with one ranking: Maimai, a local startup barely four years old, had beaten US stalwart LinkedIn to become the No. 1 professional networking app in China. 
Maimai’s lead was announced in two separate reports by respected industry research and media firms iResearch and China Internet Weekly, as well as a handful of others.
A few months later, Maimai raised US$75 million in Series C funding and said it was targeting a US$10 billion initial public offering in 2019. It had also, it said, more than 30 million registered u...

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Edited by Bernice Tang

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