INNOVATION AT YOUR FINGERTIPS
Updated: 11/2016
Cicil
Indonesia / Jakarta , Indonesia
Pitch
Cicil lets college students shop on various e-commerce platforms without a credit card and pay back the spending in instalments.
Why
Lowest access to finance in Southeast Asia
Only 20% of Indonesian students are banked, and only 1% have credit cards.
Expensive necessary purchases
College students need to purchase expensive items such as textbooks and computers for their studies.
Large young population
Nearly half of Indonesia’s population is younger than 28.6 years old.
Market
Over 90 million
Over 90 million Indonesians are under 20 years old. Cicil targets college students in this age range, many of whom have no credit cards.
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