Indonesia’s most popular OTA, Traveloka is an easy-to-use source of cheap regional flights and accommodation for the fast-rising Indonesian and Southeast Asian middle class.
Why
Challenging geography
Indonesians traversing the country face an archipelago of over 17,000 islands.
Expensive flights online
Few choices, if not none, for Indonesians seeking to book cheap domestic flights online.
Travel booking too complicated
Indonesian consumers are often unfamiliar with online travel booking, when multiple steps/sites are involved.
Market
82.4m
The number of air passengers in Indonesia in 2015.
The rest of the content is only available if you are logged in.
