The Covid-19 pandemic and its toll on the economy has jeopardized many startups’ operations in Indonesia. Companies have had to delay expansion plans, lay off staff or even close down. Fish trading e-commerce startup Aruna, however, saw an opportunity in fulfilling local demand as the export market flagged.
Building upon the foundation it laid in 2019, the company accelerated its expansion locally, working with major e-commerce platforms to launch its own B2C brand while also securing B2B demand. The plan was a success and Aruna experienced a major boost in revenue in the first half o...
Building upon the foundation it laid in 2019, the company accelerated its expansion locally, working with major e-commerce platforms to launch its own B2C brand while also securing B2B demand. The plan was a success and Aruna experienced a major boost in revenue in the first half o...
