Kopi Kenangan serves up an addictive blend of rapid expansion and profitability
- Indonesia
- 8 min read
- Jun 01, 2020
- By Putu Agung Wija Putera
© Kopi Kenangan
Its recent $109m Series B infusion boosts the Indonesian startup's confidence for sustainability and regional expansion despite the current Covid-19 slowdown
Would you order a drink called “memories of your ex”? Thousands of Indonesians have. In fact, it's the name of a best-selling iced coffee served by Kopi Kenangan, a local grab-and-go coffee chain. It's a simple brew: iced milk coffee that uses palm sugar instead of cane sugar. The result is refreshing and sweet, with just enough caffeine for an afternoon pick-me-up.
“Memories of your ex” is just one of the many simple, affordable beverages in Kopi Kenangan's menu, all named with tongue-in-cheek references to romance tropes. Yet that's not what makes the coffee chain special, particularly in...
“Memories of your ex” is just one of the many simple, affordable beverages in Kopi Kenangan's menu, all named with tongue-in-cheek references to romance tropes. Yet that's not what makes the coffee chain special, particularly in...
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