No dine-in, no problem: Hangry’s cloud kitchens thrive amid Covid-19
- Indonesia
- 8 min read
- Jun 05, 2020
- By Putu Agung Wija Putera
A Hangry cloud kitchen storefront. ©Hangry
Learning from global F&B franchises has helped Hangry expand rapidly, maintain quality and set expansion goals despite the pandemic
If you started a restaurant business, you’d probably start with one restaurant before considering new branches. For Abraham Viktor, Andreas Resha, and Robin Tan, however, opening just one wasn’t enough. They opened four.
To be precise, they decided to start Hangry, a “cloud kitchen” network that serves menus from four in-house brands. Unlike conventional restaurants, these cloud kitchens do not serve dine-in orders. Rather, they focus entirely on serving orders through online delivery platforms such as GoFood and GrabFood.
“A virtual restaurant is much more capital-efficient compared to...
To be precise, they decided to start Hangry, a “cloud kitchen” network that serves menus from four in-house brands. Unlike conventional restaurants, these cloud kitchens do not serve dine-in orders. Rather, they focus entirely on serving orders through online delivery platforms such as GoFood and GrabFood.
“A virtual restaurant is much more capital-efficient compared to...
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