Heura

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Sold at 2,000+ outlets in four continents, the Heura brand comprises sustainably produced, nutritious, plant-based vegan products that mimic both chicken and beef.

Marc Coloma is the co-founder and CEO of Spanish plant-based meat startup, Foods for Tomorrow, where he has worked since 2017.  Earlier, he spent two years at the local government business promotion organization Barcelona Activa's Entrepreneur's With Ideas training program, where Food for Tomorrow’s business and Heura foods product ideas were conceived. Coloma's background includes stints at a Catalonian animal charity and Doctors Without Borders (MSF) in project work and fundraising respectively, and as COO of a catering company. A committed vegan and environmentalist, Coloma was named on Forbes list of 100 Most Creative People in Business in July 2019.

The Plantbase Foundation is a non-profit institution run by entrepreneur and impact investor Willem Blom based in The Netherlands. Most of the Plantbase activities are backed by donors. At least 80% of the donations are used to support enterprises that facilitate the shift from animal agriculture to a vegan lifestyle. The foundation has invested in foodtechs involved in the meat, fish and dairy industries; as well as food delivery and apps. Its portfolio includes fast-growing startups like Heura, Meatable, Livekindly and Mission Barns. It also works with investment partners like Kale United, Mile High Vegan Network, Vegan Entrepreneurs Network and GlassWall Syndicate.

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