Heura by Foods for Tomorrow: Another new kid on the multibillion-dollar alternative protein market

© Foods for Tomorrow

Already selling in nine countries, Heura’s recent entry into the UK, Europe’s largest market for meat substitutes, could prove its biggest test to date

00:00/00:00
US’ Beyond Meat and Impossible Foods may be the biggest global names now for alternative proteins, but another brand is fast-rising – Heura – whose difference is not only its Spanish origins but also the environmental sustainability focus at the core of its identity.Heura foods cover a range of soy-based products that mimic chicken or beef, from meatballs to spicy chunks that can be used in a variety of cuisines. Barcelona-based Foods for Tomorrow, the startup behind Heura, currently sells the products in nine countries across three continents in about 3,000 retail points, including supermarke...
Limited Reading

The rest of the content is only available if you are logged in.

Limited Reading

Edited by S. Mani

Your payment was not successful.

Please make sure you have entered your payment details correctly. Or try again in a few moments.

small logo

The discount code you entered is invalid

Please make sure you have entered your discount code correctly. Or try again in a few moments.

Download successful.

Your sample has been sent. Please check your email.

By accessing and using www.compasslist.com and all pages within the domain (the “Website”), You accept and agree to have read, understood, accepted and agreed to be bound by the Terms of Use and Privacy Policy in full. If you disagree with all or any part of these Terms of Use and Privacy Policy, please do not use or continue any further use of this website. You acknowledge that you are aware that this Website contains an archive of existing content as at 31 December 2021 and is not being actively managed. We are under no obligation to update the content on this Website and, accordingly, no new content or articles will be posted to the Website after 31 December 2021.