Ruangguru

GROWTH

2017 - Launched Digital Bootcamp and LINE Academy; received grant from global mobile operator trade organization; raised Series B funding; won awards at the MIT competition.

• Products and Services

  March, Ruangguru launched the Digital Bootcamp feature for distance learning and partnered with LINE to launch LINE Academy, an exam tryout service for high school students planning to take the national university entrance exams.

  • The Digital Bootcamp will be aimed at students from sixth grade to high school, costing as low as IDR 350,000 (US$ 22.15) for one year’s worth of study materials. The fees can be paid by instalments and the learning materials may be downloaded for self study before commencement of the classroom-style chatroom sessions.

• Fundings

  May, received grant from GSMA, the international trade body for mobile operators. The grant comes from GSMA’s Ecosystem Accelerator Innovation Fund.

  • The funds were used to launch its mobile-based educational content marketplace for personal tutors to be accessed by students on a freemium basis.

  July, raised undisclosed Series B funding led by UOB Venture Management and also from the two existing investors East Ventures and Venturra Capital.

  • The funds were used to increase market reach, product adoption and to improve the content, technology, marketing and operations divisions of Ruangguru.

• Expansion

  September, Ruangguru competed against almost 1,000 contenders from 103 countries to win three awards at the global MIT-Solve contest in New York, USA.

  • Its Digital Bootcamp plan won the prestigious “Solver of MIT” award, the Atlassian Prize and DFAT Indo-Pacific Development Prize. The latter two prizes were awarded by the Atlassian Foundation and Australia’s Department of Foreign Affairs and Trade (DFAT) respectively.
  • The Digital Bootcamp helps high school dropouts pass high school-equivalent exams so they could access more job opportunities.

  December, Ruangguru reached 6m users, up from 1m at the beginning of the year.

GROWTH

2018 - Started advertising campaign with brand ambassadors; received grant from MIT-Solve; signed MoU with SOE to develop mobile learning for employees.

• Expansion

  January, appointed young actor Iqbaal Ramadhan as brand ambassador, in light of his achievements as a student in the US. 

  • Besides promoting the brand, Iqbaal was also involved in creating several English lesson videos for Ruangguru.

  June, Ruangguru capped off their “#BelajarItuKeren” ("studying is cool") brand campaign in major cities across Indonesia.

• Fundings

  May, Ruangguru announced that it had received a second grant from MIT-Solve, following up from their previous project to help 600 out-of-school youths. The amount of grant given was undisclosed and used to develop learning materials for basic workplace skills and work-readiness.

• Products and Services

  January, worked with President University to help the latter select 3,700 scholarship recipients. Applicants completed their tests on the Ruangguru platform.

  March, Ruangguru and state-owned oil company Pertamina sign an MoU to develop Ruangkerja, an online learning management system for corporate clients. 

  • Using the platform, employers can distribute training materials and monitor completion progress.
  • Employees can access the materials through an online app and finish their training anywhere.

  August, announced collaboration with state-owned mobile carrier Telkomsel to promote online learning. 

  • Telkomsel introduced a new affordable data package with dedicated bandwidth for online learning for users of the LOOP prepaid card.