Bright Ideas

Catapa: Putting AI into HR to help SMEs put their best people forward

  • Indonesia
  • 4 min read
  • Aug 23, 2019
  • By Putu Agung Wija Putera

©Catapa

Powered by AI and offering affordable subscription rates, Catapa is aiming to lift Indonesian SMEs – especially startups – into the HR mainstream

Of the roughly 800,000 businesses that fall under category of small or medium-size enterprises in Indonesia, many still rely on manual methods to run human resource operations like payroll and leave scheduling. Existing software can be expensive, outdated or difficult to use, pushing owners and managers away from modernizing their HR departments.
Without some degree of digitization and automation, such companies – retailers, distributors, small-scale manufacturers and some of the country's budding digital startups – can find themselves struggling to scale their HR practices as the company g...

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Edited by Vincent J Morkri

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