Kuaipeilian, which secured the largest ever seed round in the Chinese arts education industry, enables users to receive online piano tutorials in between formal lessons.
Why
Supervision sought
Parents want tutors to oversee their children to make sure they practice between lessons.
Not enough tutors
Piano teachers don't want to give practice tutorials, which generate less income than lessons.
Demand for digital tools
Offline music training institutions need tools to offer online lessons.
Market
30m
Around 30m children currently study piano in China, a number which is expected to increase by 10% each year, according to the Chinese Musicians' Association.
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