AltStory: Putting the audience in the director's chair

©AltStory

The Chinese startup has taken interactivity to another level by letting TV and movie viewers decide where the action goes, and how it all ends.

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Late last year, Netflix released Black Mirror: Bandersnatch, the latest film in its science fiction anthology series. What made it such a hot topic of conversation among its fandom was its interactivity: viewers could make decisions for the main character, Stefan, a young programmer building a video game based on a make-believe novel.Just a week after Bandersnatch debuted, AltStory, a Beijing-based startup specializing in interactive film and television plays featuring real-life actors, released its first production – Mystery of Antiques: Origin of the Buddha Head – on Tencent Video, one of Ch...
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Edited by Vincent J Morkri

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