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Besides cutting checkout time to under 1 minute, this in-store shopping app also has other bright ideas: targeted marketing, allergy warnings, even wine-pairing tips

Walmart's recent scrapping of its mobile checkout Scan & Go app could prove to be Portuguese startup Xhockware's opportunity.
The US retail giant had cited "friction points" such as "receipt checks" and "un-bagged merchandise" resulting from the use of Scan & Go, on top of "low adoption," to explain why it canned its cashierless checkout app.
"What could have saved Walmart's Scan & Go?," Xhockware tweeted in response to the news. "Applying the right strategy along with the right technology is the key to successful implementation of technological innovation."

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