Smile Formula
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DATABASE (8)
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ARTICLES (27)
Using a direct-to-customer (DTC) model, Smile Formula brings down the cost of teeth straightening by two-thirds and makes the whole procedure much easier for customers.
Using a direct-to-customer (DTC) model, Smile Formula brings down the cost of teeth straightening by two-thirds and makes the whole procedure much easier for customers.
CEO and Founder of Smile Formula
Sam Xu (Xu Yinglin) holds a bachelor's in Petroleum Engineering from Texas A&M University. After graduation, he joined British Petroleum in 2010 as a petroleum engineer and worked for three years in Houston before moving to energy investment from 2013 to 2017, working for KLR Group and CohnReznick Capital. He made it to the Forbes 30 Under 30 list in 2017 for his work in the energy field. In 2017, Xu enrolled in the Harvard Business School and obtained his MBA in 2019. In July 2019, he founded Smile Formula and has since served as its CEO.
Sam Xu (Xu Yinglin) holds a bachelor's in Petroleum Engineering from Texas A&M University. After graduation, he joined British Petroleum in 2010 as a petroleum engineer and worked for three years in Houston before moving to energy investment from 2013 to 2017, working for KLR Group and CohnReznick Capital. He made it to the Forbes 30 Under 30 list in 2017 for his work in the energy field. In 2017, Xu enrolled in the Harvard Business School and obtained his MBA in 2019. In July 2019, he founded Smile Formula and has since served as its CEO.
AI-powered edtech for children brings real-time interactive learning into the classroom for the price of a book.
AI-powered edtech for children brings real-time interactive learning into the classroom for the price of a book.
Co-founder, CEO of Smile and Learn
Victor Sánchez Rodríguez is a veteran consultant, having worked at Boston Consulting Group as senior principal from 2006 to 2015. After graduating in 1996, he joined PwC as consultant and moved on to Booz Allen in 2000 as a senior associate. He completed an MBA from INSEAD in 2002. The multi-lingual Sánchez started Smile and Learn in 2013 to help his children's school to acquire more hi-tech teaching resources. He left his BCG job to become CEO of the edtech in 2015. BCG consultant Blanca Rodríguez joined as co-founder and advisor in 2014.
Victor Sánchez Rodríguez is a veteran consultant, having worked at Boston Consulting Group as senior principal from 2006 to 2015. After graduating in 1996, he joined PwC as consultant and moved on to Booz Allen in 2000 as a senior associate. He completed an MBA from INSEAD in 2002. The multi-lingual Sánchez started Smile and Learn in 2013 to help his children's school to acquire more hi-tech teaching resources. He left his BCG job to become CEO of the edtech in 2015. BCG consultant Blanca Rodríguez joined as co-founder and advisor in 2014.
Co-founder of Smile and Learn
Blanca Rodríguez Montero won the MIT LatAm Startup competition in 2015 while completing an MBA in Entrepreneurship and Innovation at MIT's Sloan School of Management. She also worked in Boston for VCs like Rough Draft Ventures and Founder Collective while at MIT. In 2011, she started her first job at Boston Consulting Group (BCG) after graduating with in Law and Business Administration in Spain. In 2014, she joined BCG consultant Victor Sánchez Rodríguez to co-found edtech Smile and Learn. In June 2018, she moved to Paris as co-founder of Next Station, an online recruiting platform for international talent.
Blanca Rodríguez Montero won the MIT LatAm Startup competition in 2015 while completing an MBA in Entrepreneurship and Innovation at MIT's Sloan School of Management. She also worked in Boston for VCs like Rough Draft Ventures and Founder Collective while at MIT. In 2011, she started her first job at Boston Consulting Group (BCG) after graduating with in Law and Business Administration in Spain. In 2014, she joined BCG consultant Victor Sánchez Rodríguez to co-found edtech Smile and Learn. In June 2018, she moved to Paris as co-founder of Next Station, an online recruiting platform for international talent.
Co-founder of Dingdang Medicine Express
Xu Huansheng was born in 1979 and obtained an MBA from the National School of Development, Peking University. He founded Baidu’s smart hardware unit and Baidu Cloud during his four years at Baidu in the early 2010s. He co-founded Dingdang Medicine Express in 2014. He is now a senior partner at Feihe Dairy (Firmus), one of the biggest infant and toddler formula producers in China.
Xu Huansheng was born in 1979 and obtained an MBA from the National School of Development, Peking University. He founded Baidu’s smart hardware unit and Baidu Cloud during his four years at Baidu in the early 2010s. He co-founded Dingdang Medicine Express in 2014. He is now a senior partner at Feihe Dairy (Firmus), one of the biggest infant and toddler formula producers in China.
Co-CEO and Co-founder of Notpla (formerly Skipping Rocks Lab)
Rodrigo García González graduated in Architecture at the Technical University of Madrid (ETSAM) in 2009 and also completed various PhD courses in advanced architecture at his alma mater.In 2006, the architect student joined an EU Asia-Link sustainable humane habitat program that included stints at the Centre for Environmental Planning and Technology (CEPT) University in India. He also won a SMILE scholarship to study industrial design at Pontificia Universidad Católica in Chile for one year. In 2011, he obtained a scholarship to study industrial design and business at Umeå Institute of Design in Sweden. In 2014, he completed two master’s programs in innovation design engineering run by London’s Imperial College and Royal College of Art.In July 2014, he co-founded Skipping Rocks Lab, that was later pivoted into Notpla, a UK-based startup that develops compostable and edible packaging materials made of seaweed and other plants.Since 2007, he has worked with various institutions in Europe, Latin America and the US including Cornell University, CEPT, Imperial College and Royal College of Art. In 2016, he became a senior lecturer for a degree program in product and furniture design at Kingston University.He has two patents for his work on structural and deployable systems. His designs have also been featured in prestigious art centers like the Cite de l'Architecture of Paris and the Venice Biennale of Architecture.Other projects include the Hop! suitcase that can follow the user by tracking the signal of the user’s mobile phone and Aer, an artificial cloud that can evaporate “drinkable” water from the sea. He also developed Zipizip, an architectural system that enables the construction of several floors of a building in a few hours.
Rodrigo García González graduated in Architecture at the Technical University of Madrid (ETSAM) in 2009 and also completed various PhD courses in advanced architecture at his alma mater.In 2006, the architect student joined an EU Asia-Link sustainable humane habitat program that included stints at the Centre for Environmental Planning and Technology (CEPT) University in India. He also won a SMILE scholarship to study industrial design at Pontificia Universidad Católica in Chile for one year. In 2011, he obtained a scholarship to study industrial design and business at Umeå Institute of Design in Sweden. In 2014, he completed two master’s programs in innovation design engineering run by London’s Imperial College and Royal College of Art.In July 2014, he co-founded Skipping Rocks Lab, that was later pivoted into Notpla, a UK-based startup that develops compostable and edible packaging materials made of seaweed and other plants.Since 2007, he has worked with various institutions in Europe, Latin America and the US including Cornell University, CEPT, Imperial College and Royal College of Art. In 2016, he became a senior lecturer for a degree program in product and furniture design at Kingston University.He has two patents for his work on structural and deployable systems. His designs have also been featured in prestigious art centers like the Cite de l'Architecture of Paris and the Venice Biennale of Architecture.Other projects include the Hop! suitcase that can follow the user by tracking the signal of the user’s mobile phone and Aer, an artificial cloud that can evaporate “drinkable” water from the sea. He also developed Zipizip, an architectural system that enables the construction of several floors of a building in a few hours.
The British F1 racing driver and five-time FIA Formula One World Champion Lewis Hamilton has started to promote veganism and sustainable lifestyles, investing in several technology startups that develop solutions in that field.In 2019 he launched Neat Meat, the British vegan fast casual chain, in collaboration with The Cream Group, UNICEF Ambassadors and early investor in Beyond Meat Tommaso Chiabra. More recently he participated in a Series D funding round backing NotCo, the first Chilean unicorn selling plant-based food and beverage products across Latin America and the US.Hamilton is actively fighting to promote sustainable and eco-friendly practices across industries. In 2019 he also pushed Mercedes-Benz to discuss the possibility of including animal-free interiors in their cars. On that he said: I want to be part of a system that is going to help heal the world and do something positive for the future.”
The British F1 racing driver and five-time FIA Formula One World Champion Lewis Hamilton has started to promote veganism and sustainable lifestyles, investing in several technology startups that develop solutions in that field.In 2019 he launched Neat Meat, the British vegan fast casual chain, in collaboration with The Cream Group, UNICEF Ambassadors and early investor in Beyond Meat Tommaso Chiabra. More recently he participated in a Series D funding round backing NotCo, the first Chilean unicorn selling plant-based food and beverage products across Latin America and the US.Hamilton is actively fighting to promote sustainable and eco-friendly practices across industries. In 2019 he also pushed Mercedes-Benz to discuss the possibility of including animal-free interiors in their cars. On that he said: I want to be part of a system that is going to help heal the world and do something positive for the future.”
Smile Formula offers orthodontic treatment online, and 70% cheaper
Unaffected by the coronavirus outbreak, Smile Formula served 2,000 customers within nine months of launch and raised RMB 10m seed funding in April
Smile and Learn: The “Netflix of education” for three to 12 year olds
Smile and Learn lets schools offer AI-enabled personalized learning to every child in every classroom, for the price of a book
Biomilq: Creating cell-based mothers’ milk in a lab
With the aim of helping women struggling to breastfeed, Bill Gates-backed Biomilq is disrupting the $45bn baby formula industry developing lab-grown breast milk from mammary epithelial cells
TurtleTree Labs: Creating sustainable mammalian milk alternatives from stem cells
Founder’s search for high-quality dairy milk led to the creation in a lab of naturally occurring ingredients found in human milk for supply to dairy milk and infant formula businesses
Covid-19 symptoms checker and contact-tracing apps, virtual classrooms and 3D video-conferencing platforms are among the array of solutions for homebound adults and kids
Marta Esteve: Talent, intuition and resolve – a winning formula for entrepreneurship
She founded her first two internet startups during the dot-com era. Today, Marta Esteve is considered one of the most influential and successful women entrepreneurs in the Spanish startup ecosystem
Trudy Dai: Alibaba’s jane of all trades
Dai has played a pivotal role in the success of the world’s biggest e-commerce platform; now the tech giant is trusting her to run its VC arm
AltStory: Putting the audience in the director's chair
The Chinese startup has taken interactivity to another level by letting TV and movie viewers decide where the action goes, and how it all ends.
In China's frothy tea drink universe, startups learn to battle
Tea shop startups like Nayuki and Heytea are staying afloat by turning to high-quality organic ingredients and greater brand visibility
Lesielle: Award-winning personalized cosmetics that adapt to changing skincare needs
This Spanish AI-powered device combines with a mobile app to track the daily condition of your skin and tailor-make cosmetics for each customer
EXCLUSIVE: Qlue raising Series B funding, "confident" of turning profitable in 2020
Qlue is also targeting more enterprise clients as it expands overseas and improved accountability and management practices
Cobee: On-demand staff payroll and benefits in an app and card
Backed by Speedinvest, Target Global and Encomenda, Cobee's employee-focused HR SaaS is redefining staff benefits management and beyond
Koala Reading: Using AI to help children read, learn better in Chinese
This edtech app matches Chinese students with reading materials based on level, not age or grade in school
In a nascent market, one-year-old Starfield has brought its offerings to around 3,000 F&B outlets and generated RMB 10m in revenue
How millennials travel: Waynabox for low-cost, X-factor surprise getaways
Play online vacation games and let computers plan your holidays from just €150
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