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Capital V is a French rural-based investor that only invests in solutions that facilitate sustained behavioral change and eliminate the consumption of animal products. Its investments range from €10,000 to €1m and currently has 20 startups in its portfolio, mainly plant-based meat makers.In 2020, it announced its participation in Pitch & Plant 2020, the global investment competition by Vevolution for plant-based and animal-free startups, offering £100,000 to finalists. Among its recent investments are participation in the extended 2020 seed round of THIS, a UK-based plant-based meat startup that has raised over £6m to date and, in August 2020, in vegan confectionary manufacturer, Livia’s that has raised over £1m so far.

Karim Pichara has a PhD in Computer Science from the Catholic University of Chile where he has been working for over 10 years since 2010. From 2011, Karim Pichara has also been working as a research associate at the Institute of Applied Computer Science, Harvard University, specializing in data mining and machine learning for astronomy. In November 2015, while at Harvard, Pichara and Matías Muchnick co-founded a plant-based foodtech, The Not Company (NotCo). Pichara became the CTO and headed the development of NotCo’s algorithm called “Giuseppe” that can analyze molecular structures of animal-based food to create similar plant-based food that cater to the human perception of taste and texture. 

Established in 2015, Unovis Asset Management is a New York-based investor focussed on the alternative protein sector. It has raised two funds to date, the New Crop Capital Trust and The Alternative Protein Fund. It aims to transform the global food system by investing in solutions that facilitate sustained behavioral change and eliminate the consumption of animal protein products. It partners with entrepreneurs developing innovative plant-based and cultivated replacements to animal products, including meat, seafood, dairy and eggs. It currently has 33 companies in its portfolio and has managed three exits to date including Beyond Meat. Its recent investments include the undisclosed convertible note round of Spanish plant-based meat startup Foods for Tomorrow in May 2020 and in the $28m seed round of US plant-based startup Alpha Foods in February 2020.

Founded in 2018, Kale United is a Stockholm-based ethical investor with an overriding interest in plant-based technologies. It raises funds from crowd campaigns and currently has a portfolio of 30 companies, mostly Swedish alternative meat startups. It had crowdfunded €1.34m by April 2020 for its portfolio of companies from three separate campaigns. It also has a portfolio of plant-based public shares and features a team of vegan expert investors and business leaders. Its founder, Måns Ullerstam, owns a third of the company. He is also CEO of local vegetarian food producer startup Astrid och Aporna.

Green Monday Ventures is the impact investment arm of Green Monday Group founded by longtime Buddhist David Yeung to produce plant-based meat and operate Hong Kong’s first plant-based concept store.Founded in 2012, the Green Monday movement is a social enterprise aimed at promoting sustainable lifestyle concepts like "green food" to address challenges relating to public health, climate change, food security and animal wellbeing. The Hong Kong-based VC was set up in 2013 to focus on investments in alternative protein companies worldwide.

Irish alt-protein foodtech Plantruption produces nutritious fish substitutes without artificial additives, leveraging the health benefits of sustainably sourced local seaweed.

Founded in 2012, Purple Orange’s objective is to support the transition away from animals in the food chain, supporting early-stage food and biotech companies across the globe with a focus on alternative proteins and cellular agriculture. It currently has 12 startups from different nations in its portfolio. Its most recently disclosed investments have been in the December 2020 pre-seed round of Chinese cultured meat startup CellX and in the November 2020 $500,000 pre-seed round of Swedish plant-based food vending startup VEAT. 

Tuomas Knowles is co-founder of Britain’s Xampla, producer of plant-based biodegradable plastics made from protein, which was founded in 2018 based on his team’s pioneering research.  Knowles is a professor of physical chemistry and biophysics at Cambridge University, where he has worked since 2010 and manages the Knowles Lab which focuses on researching protein self-assembly underlying neurodegenerative disorders like Alzheimer's and Parkinson's disease. Knowles holds a PhD in Biophysics from the University of Cambridge and a degree in physics from ETH Zurich, a science and technology university. 

Ahmir Khalib Thompson, better known as Questlove, is an American DJ, songwriter and filmmaker. He is the drummer and joint frontman of the hip-hop band the Roots and has also made several appearances in movies and television. He has been also a musical director at the 2020 and 2021 Academy Awards ceremony. The plant-based food investor was reportedly behind President Barack Obama’s upcoming birthday celebration in 2021. Questlove has backed plant-based food companies Impossible Foods and NotCo.Also in 2021, Questlove directed a film about the 1969 Harlem Cultural Festival, the Summer of Soul (...Or, When the Revolution Could Not Be Televised), which won the US Grand Jury Prize and the Audience Award for documentary at the Sundance Film Festival.

Bezos-backed Chile’s first unicorn uses proprietary AI algorithm to analyze food molecules to produce plant-based meat and dairy products that taste like the original.

Backed by €2m from impact investors, Les Noveaux Affineurs is ramping up production of its plant-based, French vegan cheese gastronomy for export to international markets

Ramkumar Nair graduated in biotechnology at the Cochin University of Science and Technology in Kerala before going to Sweden for postgrad studies in 2013.During his PhD in industrial biotechnology at the University of Borås, he embarked on a research project to create fungi-based proteins from discarded sidestreams generated by food producers. After extensive research in 2017, he founded Mycorena in Gothenburg to produce mycoproteins using fermentation technology.The startup’s first commercial product, Promyc, is now being sold to global food companies as a more sustainable and nutritional alt-protein compared to traditional plant-based proteins.

Shannon Falconer graduated with a master’s in botany at the University of Vancouver in 2006. She also completed a PhD in biochemistry at The McMaster University in 2014. She went on to work as a postdoctoral researcher at Stanford University until 2016 when she decided to become the CEO and co-founder of biotech startup Because Animals. She also led the biotech’s R&D team to develop plant-based nutritional cookies and treats for dog and cats. Because Animals now aims to produce the world’s first cell-based cultured meat products for pets.

Marinya Capital is the family office ofJohn B Fairfax from the Australian Fairfax family, who originally established Fairfax Media, a large media company. Marinya largely invests in property and agricultural businesses but has also made at least two investments in tech startups and in an Australian VC. Its most recent disclosed investments were in the $4.7m July 2021 seed funding round of NovoNutrients, the US-based biotech producer of alt-protein using fermentation and CO2 and other emissions,  and in the $55m Series B round of Australia’s premier plant-based brand v2food in 2020.

Horizons Ventures is a Hong Kong-based venture capital firm that manages the personal investments of Li Ka-shing, one of Hong Kong’s richest businessmen. Horizons’ investments cover a wide range of tech, media, and telecommunications companies. Standouts include artificial intelligence company DeepMind (acquired by Google in 2014), plant-based meat replacement makers Impossible Foods, and video conferencing software Zoom. It has also backed consumer-facing businesses like Atomo Coffee in Australia, Kopi Kenangan in Indonesia, and US-based distilled spirits company Endless West.

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