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Juan García Perrote is an IESE Business School MBA graduate with over 10 years of experience in executive marketing roles. He is also serial entrepreneur in marketplace and digital marketing startups. He was the co-founder of Tick4all, the “last-minute of movie-tickets,” offering discounted seats at local cinemas, and COO of the referral marketing platform Fulltip. He was also partner and CEO of the digital marketing company Smart Client.Currently, he is CEO and founder of Ketplace, a marketplace sales management consultancy advising companies how to get the best sales performance in leading marketplaces such as Amazon, eBay, and AliExpress. García Perrote is also a partner and advisor in The Beemine Lab, the first biotechnology company in Spain to produce cannabidiol-based cosmetics.
Juan García Perrote is an IESE Business School MBA graduate with over 10 years of experience in executive marketing roles. He is also serial entrepreneur in marketplace and digital marketing startups. He was the co-founder of Tick4all, the “last-minute of movie-tickets,” offering discounted seats at local cinemas, and COO of the referral marketing platform Fulltip. He was also partner and CEO of the digital marketing company Smart Client.Currently, he is CEO and founder of Ketplace, a marketplace sales management consultancy advising companies how to get the best sales performance in leading marketplaces such as Amazon, eBay, and AliExpress. García Perrote is also a partner and advisor in The Beemine Lab, the first biotechnology company in Spain to produce cannabidiol-based cosmetics.
Bryan McEire of Spotahome
Bryan McEire was born in Costa Rica but spent most of his life in Spain and Belgium. The CTO of Spotahome has computer and software engineering degrees from Universidad Autonoma de Madrid and Université Libre de Bruxelles.Together with CEO Artacho, McEire tried to raise funds for Spotahome during the early days. However, investors were not interested and both went separate ways for a while. Artacho returned from London and approached McEire to revive Spotahome with new audiovisual viewings by home checkers. He had previously worked in the business intelligence, infrastructure and real estate sectors.
Bryan McEire was born in Costa Rica but spent most of his life in Spain and Belgium. The CTO of Spotahome has computer and software engineering degrees from Universidad Autonoma de Madrid and Université Libre de Bruxelles.Together with CEO Artacho, McEire tried to raise funds for Spotahome during the early days. However, investors were not interested and both went separate ways for a while. Artacho returned from London and approached McEire to revive Spotahome with new audiovisual viewings by home checkers. He had previously worked in the business intelligence, infrastructure and real estate sectors.
Co-founder of Wallapop
GerardOlivé is an entrepreneur based in Barcelona, Spain, who has co-founded numerous start-ups including Wallapop, Glovo, CornerJob, Deliberry, Shoppiday, Shopery, BePretty, Mascoteros, Marmota, Havet, Prontopiso, Medox and Trendier. He also founded BeRepublic, a leading strategic consulting firm specialized in digital businesses in Southern Europe and Latin America. In 2015, he co-founded BeAgency, an interactive marketing agency firm with offices in Barcelona and Madrid. He is also a co-founder and mentor of Connector Startup Accelerator. He is currently co-CEO and co-founder of Antai Venture Builder, where he is in charge of a multi-million euro advertising inventory. He studied Audiovisual Communication at Barcelona's Ramon Llull University.
GerardOlivé is an entrepreneur based in Barcelona, Spain, who has co-founded numerous start-ups including Wallapop, Glovo, CornerJob, Deliberry, Shoppiday, Shopery, BePretty, Mascoteros, Marmota, Havet, Prontopiso, Medox and Trendier. He also founded BeRepublic, a leading strategic consulting firm specialized in digital businesses in Southern Europe and Latin America. In 2015, he co-founded BeAgency, an interactive marketing agency firm with offices in Barcelona and Madrid. He is also a co-founder and mentor of Connector Startup Accelerator. He is currently co-CEO and co-founder of Antai Venture Builder, where he is in charge of a multi-million euro advertising inventory. He studied Audiovisual Communication at Barcelona's Ramon Llull University.
Co-founder, Advisor of Alias Robotics
Victor Mayoral Vilches is a co-founder and advisor at Alias Robotics in Spain. He also works as CEO at Acutronic Robotics, a branch of the Swiss company where he was also CTO. Together with his brother, he co-founded Erle Robotics in 2012 and became its MD and CTO. Erle was sold to Acutronic Robotics in 2016 for €4million.He has a PhD in Bio-Robotics from the Italian Institute of Technology in Tuscany and a Computer Science degree from King Juan Carlos University, Madrid. A member of the Spanish National Robotics Committee, Victor Vilches is experienced in robotics and AI.
Victor Mayoral Vilches is a co-founder and advisor at Alias Robotics in Spain. He also works as CEO at Acutronic Robotics, a branch of the Swiss company where he was also CTO. Together with his brother, he co-founded Erle Robotics in 2012 and became its MD and CTO. Erle was sold to Acutronic Robotics in 2016 for €4million.He has a PhD in Bio-Robotics from the Italian Institute of Technology in Tuscany and a Computer Science degree from King Juan Carlos University, Madrid. A member of the Spanish National Robotics Committee, Victor Vilches is experienced in robotics and AI.
Co-founder of Smile and Learn
Blanca Rodríguez Montero won the MIT LatAm Startup competition in 2015 while completing an MBA in Entrepreneurship and Innovation at MIT's Sloan School of Management. She also worked in Boston for VCs like Rough Draft Ventures and Founder Collective while at MIT. In 2011, she started her first job at Boston Consulting Group (BCG) after graduating with in Law and Business Administration in Spain. In 2014, she joined BCG consultant Victor Sánchez Rodríguez to co-found edtech Smile and Learn. In June 2018, she moved to Paris as co-founder of Next Station, an online recruiting platform for international talent.
Blanca Rodríguez Montero won the MIT LatAm Startup competition in 2015 while completing an MBA in Entrepreneurship and Innovation at MIT's Sloan School of Management. She also worked in Boston for VCs like Rough Draft Ventures and Founder Collective while at MIT. In 2011, she started her first job at Boston Consulting Group (BCG) after graduating with in Law and Business Administration in Spain. In 2014, she joined BCG consultant Victor Sánchez Rodríguez to co-found edtech Smile and Learn. In June 2018, she moved to Paris as co-founder of Next Station, an online recruiting platform for international talent.
Co-founder of AllRead MLT
Marçal Rossinyol is a computer scientist, associate researcher and R&D project manager in the Computer Vision Centre (CVC) in Spain, where he participated in over 20 competitive research projects at national level and also for the European Commission. Since 2005 he is teaching assistant and lecturer at the Computer Science Department of the Autonomous University of Barcelona.Rossinyol also joined entrepreneurship programs in digital humanities and automatic reading systems, which, in 2019, led him to co-found AllRead MLT, a deep-tech startup that converts text, symbols and codes to Big Data using computer vision technology, character recognition and machine learning. His interests also include deep learning, data science, reading systems, information retrieval and performance evaluation.
Marçal Rossinyol is a computer scientist, associate researcher and R&D project manager in the Computer Vision Centre (CVC) in Spain, where he participated in over 20 competitive research projects at national level and also for the European Commission. Since 2005 he is teaching assistant and lecturer at the Computer Science Department of the Autonomous University of Barcelona.Rossinyol also joined entrepreneurship programs in digital humanities and automatic reading systems, which, in 2019, led him to co-found AllRead MLT, a deep-tech startup that converts text, symbols and codes to Big Data using computer vision technology, character recognition and machine learning. His interests also include deep learning, data science, reading systems, information retrieval and performance evaluation.
CEO and Co-founder of Cobee
Borja Aranguren Herrera has a MSc in Industrial Engineering specializing in both mechanical engineering and business administration. In 2012, he received a scholarship for an exchange program at the San Diego State University in California which he successfully completed with the best possible grades.Since 2018, he has been the CEO and co-founder of Cobee, a fast growing fintech app that helps companies manage employee benefits. Prior to this, Aranguren Herrera worked for several years as a consultant at McKinsey and late led strategy and business expansion at OnTruck, one of the most promising logistics startups in Spain.
Borja Aranguren Herrera has a MSc in Industrial Engineering specializing in both mechanical engineering and business administration. In 2012, he received a scholarship for an exchange program at the San Diego State University in California which he successfully completed with the best possible grades.Since 2018, he has been the CEO and co-founder of Cobee, a fast growing fintech app that helps companies manage employee benefits. Prior to this, Aranguren Herrera worked for several years as a consultant at McKinsey and late led strategy and business expansion at OnTruck, one of the most promising logistics startups in Spain.
CEO and co-founder of Digitanimal by SensoWave
Carlos Callejero is co-founder and CEO at Spanish IoT and data startup SensoWave, as well as its brand Digitanimal, aimed at remote farming, where he has worked full-time since 2014. Prior to this, Callejero established one of Spain's first sensor tech companies, co-founding Alfa Imaging in 2006 and working there as Technical Manager until its closure in 2014. The company produced body scanners updated periscopes for Spanish submarines and autonomous sensors to protect borders and infrastructure, leading to Callejero becoming one of Spain's IoT pioneers. Callejero holds a first degree in physics from the University of Zaragoza, an MSc in Applied Modern Optics from Reading University (UK) and a PhD in Millimeter Waves from the same institution. These latter studies led to his work with sensors with Spain's Army Research Laboratory upon his return to Spain. He also briefly worked at telecom company Telefonica as an optical engineer.
Carlos Callejero is co-founder and CEO at Spanish IoT and data startup SensoWave, as well as its brand Digitanimal, aimed at remote farming, where he has worked full-time since 2014. Prior to this, Callejero established one of Spain's first sensor tech companies, co-founding Alfa Imaging in 2006 and working there as Technical Manager until its closure in 2014. The company produced body scanners updated periscopes for Spanish submarines and autonomous sensors to protect borders and infrastructure, leading to Callejero becoming one of Spain's IoT pioneers. Callejero holds a first degree in physics from the University of Zaragoza, an MSc in Applied Modern Optics from Reading University (UK) and a PhD in Millimeter Waves from the same institution. These latter studies led to his work with sensors with Spain's Army Research Laboratory upon his return to Spain. He also briefly worked at telecom company Telefonica as an optical engineer.
Director and Founder of Mayordomo
UK-born serial entrepreneur Edward Hamilton founded his first tech startup, Lavalocker, in Barcelona in 2013 to provide on-demand laundry and dry-cleaning services. He later built on the smart-locker technology to establish Mayordomo that launched Smart Point in 2016, a digital vending system with smart lockers to offer personal shopping, delivery and pickups for over 200 categories of goods and services. Hamilton graduated in Business Administration from Berkeley, University of California in 2000. He worked for almost four years at WP Carey & Co in New York specializing in investments and acquisitions. In March 2006, he moved to London to work as a real estate equity investment manager at Barclay’s Capital. In 2010, he went to Spain to work as a Green Bean business coach for SMEs based in Barcelona. His latest venture is Droppo, which he co-founded in 2019. Based in Barcelona, Droppo is a zero-emission electric last-mile logistics transport network.
UK-born serial entrepreneur Edward Hamilton founded his first tech startup, Lavalocker, in Barcelona in 2013 to provide on-demand laundry and dry-cleaning services. He later built on the smart-locker technology to establish Mayordomo that launched Smart Point in 2016, a digital vending system with smart lockers to offer personal shopping, delivery and pickups for over 200 categories of goods and services. Hamilton graduated in Business Administration from Berkeley, University of California in 2000. He worked for almost four years at WP Carey & Co in New York specializing in investments and acquisitions. In March 2006, he moved to London to work as a real estate equity investment manager at Barclay’s Capital. In 2010, he went to Spain to work as a Green Bean business coach for SMEs based in Barcelona. His latest venture is Droppo, which he co-founded in 2019. Based in Barcelona, Droppo is a zero-emission electric last-mile logistics transport network.
CEMEX Ventures is the investment arm of global Mexican cement giant CEMEX and was established in 2017 with offices in Mexico, Spain, Colombia and China. It focuses exclusively on tech and non-tech solutions to painpoints in the construction sector. Every year, together with global management consultant Boston Consulting Group and startup monitoring platform Tracxn, it names its 50 Most Promising Startups in the Construction Ecosystem, investing in a few of the companies cited. It currently has 12 companies in its portfolio.Its most recent investments have included an undisclosed contribution to the funding round of US soil marketplace Soil Connect in 4Q 2020 and in the $1.7m July 2020 Series A round of US recycling company Arqlite.
CEMEX Ventures is the investment arm of global Mexican cement giant CEMEX and was established in 2017 with offices in Mexico, Spain, Colombia and China. It focuses exclusively on tech and non-tech solutions to painpoints in the construction sector. Every year, together with global management consultant Boston Consulting Group and startup monitoring platform Tracxn, it names its 50 Most Promising Startups in the Construction Ecosystem, investing in a few of the companies cited. It currently has 12 companies in its portfolio.Its most recent investments have included an undisclosed contribution to the funding round of US soil marketplace Soil Connect in 4Q 2020 and in the $1.7m July 2020 Series A round of US recycling company Arqlite.
CEO of SigmaRail
Norberto González Díaz serves as the CEO of railway consultancy firm SigmaRail, which he co-founded in 2016. His professional life started in the US, where he worked on wind turbine generators in EDF's R&D department. In 2008, he joined CRISA, an Airbus company, as a power electronics design engineer. Between 2011 and 2015, González held various roles at Spanish industrial engineering company Grupo Cobra, spending time in Spain, the Ivory Coast and Cameroon. He holds a master's in Electrical and Thermal Engineering from the Polytechnic University of Madrid and another in Advanced Materials from Cranfield University in the UK.
Norberto González Díaz serves as the CEO of railway consultancy firm SigmaRail, which he co-founded in 2016. His professional life started in the US, where he worked on wind turbine generators in EDF's R&D department. In 2008, he joined CRISA, an Airbus company, as a power electronics design engineer. Between 2011 and 2015, González held various roles at Spanish industrial engineering company Grupo Cobra, spending time in Spain, the Ivory Coast and Cameroon. He holds a master's in Electrical and Thermal Engineering from the Polytechnic University of Madrid and another in Advanced Materials from Cranfield University in the UK.
Partnerships Director of Eliport
Patrick Synge has lived in Spain for eight years since he left Britain after studying music at Warwick School. He has worked in sales since graduating from the University of the West of England. He started his sales career at Euro Sports Media and deVere Group. Synge was the head of sales at food-delivery startup Degustabox before joining Eliport as co-founder and director of partnerships. He and co-founder Dmitry Skorinko created Eliport to solve the last-mile delivery problem by using autonomous delivery robots in local neighborhoods. Since March 2019, Synge has also joined Alias Robotics as VP for sales.
Patrick Synge has lived in Spain for eight years since he left Britain after studying music at Warwick School. He has worked in sales since graduating from the University of the West of England. He started his sales career at Euro Sports Media and deVere Group. Synge was the head of sales at food-delivery startup Degustabox before joining Eliport as co-founder and director of partnerships. He and co-founder Dmitry Skorinko created Eliport to solve the last-mile delivery problem by using autonomous delivery robots in local neighborhoods. Since March 2019, Synge has also joined Alias Robotics as VP for sales.
CEO and co-founder of Capaball
Sixto Arias is a veteran entrepreneur based in Madrid. He graduated with a BA Communications degree from Complutense University in 1992.In 2001, he started his first venture as co-founder of Movilisto that was sold to London-based mobile value-added services group Itouch Plc in 2004. In 2007, he founded media planner Mobext that was sold to Havas Media six years later.He is an angel investor focusing on projects relating to AI, education, IoT and mobile. He was the managing partner of Conector Startup Accelerator in Madrid for over two years. He is also the founder of the Mobile Marketing Association in Spain.Arias currently runs two startups: digital innovation agency Made in Mobile that he founded in 2014 and edtech Capaball co-founded in 2018. As a digital marketing specialist and experienced lecturer, he also works as a professor at ESCP Europe in Madrid and University of Sergio Arboleda in Colombia.
Sixto Arias is a veteran entrepreneur based in Madrid. He graduated with a BA Communications degree from Complutense University in 1992.In 2001, he started his first venture as co-founder of Movilisto that was sold to London-based mobile value-added services group Itouch Plc in 2004. In 2007, he founded media planner Mobext that was sold to Havas Media six years later.He is an angel investor focusing on projects relating to AI, education, IoT and mobile. He was the managing partner of Conector Startup Accelerator in Madrid for over two years. He is also the founder of the Mobile Marketing Association in Spain.Arias currently runs two startups: digital innovation agency Made in Mobile that he founded in 2014 and edtech Capaball co-founded in 2018. As a digital marketing specialist and experienced lecturer, he also works as a professor at ESCP Europe in Madrid and University of Sergio Arboleda in Colombia.
CEO and co-founder of Scoobic Urban Mobility
Jose María Gómez Marquez started his business career as CEO at Roder Spain from 1986–1994, manufacturing materials used in Expo 1992 in Seville. From 1998–2005, Gómez worked in business development for Climocubierta indoor swimming pool materials company in Seville. Since 1998, Gómez has also been running F1/MotoGP equipment supply company AMG Services as CEO and founder.He completed a master’s in business management in 2006 at San Telmo International Institute in Seville and became the managing partner of Seville-based engineering design company Arquingenia.In 2015, he co-founded Spanish mobility startup Scoobic Urban Mobility and became the CEO of the country’s first three-wheeled EV last-mile delivery logistics provider. He is also CEO of Passion Motorbike Factory.Between 2011 and 2015, Gómez was a director at Morocco-based EURoma Network, a transnational EU organization contributing to the promotion of social inclusion, equal opportunities and the fight against discrimination of the Roma community.
Jose María Gómez Marquez started his business career as CEO at Roder Spain from 1986–1994, manufacturing materials used in Expo 1992 in Seville. From 1998–2005, Gómez worked in business development for Climocubierta indoor swimming pool materials company in Seville. Since 1998, Gómez has also been running F1/MotoGP equipment supply company AMG Services as CEO and founder.He completed a master’s in business management in 2006 at San Telmo International Institute in Seville and became the managing partner of Seville-based engineering design company Arquingenia.In 2015, he co-founded Spanish mobility startup Scoobic Urban Mobility and became the CEO of the country’s first three-wheeled EV last-mile delivery logistics provider. He is also CEO of Passion Motorbike Factory.Between 2011 and 2015, Gómez was a director at Morocco-based EURoma Network, a transnational EU organization contributing to the promotion of social inclusion, equal opportunities and the fight against discrimination of the Roma community.
Commercial Director and co-founder of Digitanimal by SensoWave
An industrial engineer by training, Rubén Blanco Carrera comes from a family of ranchers in Cabañas, 18 km from Ávila, Spain. Currently he is Commercial Director and co-founder of IoT startup SensoWave, as well as its brand Digitanimal, aimed at remote farming. The business idea of Digitanimal partly came about because of Blanco’s personal experience with his own livestock. Using IoT remote tracking, detecting heat and parturition through the use of sensors , which are analyzed to reflect the behavior of the cattle and notify alert ranchers to the anomalies detected, he was able to save a mother and calf from a difficult delivery. In another incident, the technology helped alert him to the attack of wolves. Blanco holds both a first degree and a master's degree from Madrid's Alfonso X El Sabio University, the former in Technical Engineering in Industrial and Product Design and the latter in Industrial Engineering and Industrial Electronics. He then worked as an industrial engineer at both private company Retailgas and at Alfa Imaging, the startup co-founded by Carlos Callejero, with whom Blanco later co-founded SensoWave.
An industrial engineer by training, Rubén Blanco Carrera comes from a family of ranchers in Cabañas, 18 km from Ávila, Spain. Currently he is Commercial Director and co-founder of IoT startup SensoWave, as well as its brand Digitanimal, aimed at remote farming. The business idea of Digitanimal partly came about because of Blanco’s personal experience with his own livestock. Using IoT remote tracking, detecting heat and parturition through the use of sensors , which are analyzed to reflect the behavior of the cattle and notify alert ranchers to the anomalies detected, he was able to save a mother and calf from a difficult delivery. In another incident, the technology helped alert him to the attack of wolves. Blanco holds both a first degree and a master's degree from Madrid's Alfonso X El Sabio University, the former in Technical Engineering in Industrial and Product Design and the latter in Industrial Engineering and Industrial Electronics. He then worked as an industrial engineer at both private company Retailgas and at Alfa Imaging, the startup co-founded by Carlos Callejero, with whom Blanco later co-founded SensoWave.
In Spain, women are busy launching startups
Official data show women-led startups are on the rise in Spain. We take you to some of the biggest names in the game
Napbox: Sleeping capsule mania takes off in Spain
Napbox's on-demand and intelligent cabins give privacy and connectivity in public spaces and offices
EatTasty: Portugal's sustainable meal delivery service has arrived in Spain
EatTasty's different and more sustainable business model turns the on-demand food delivery sector on its head
HumanITcare: Covid-19 spurs demand for telemedicine across Spain and beyond
The startup’s revenue is expected to exceed €10m by 2024 due to rapid digital transformation of healthcare services and a growing market for AI-powered medtechs
In Spain, DIY drones help entice students to study science and tech
Spanish startup Bonadrone aims to revolutionize the way science, math and technology are taught in schools and is disrupting the drone sector by enabling users to customize their own 3D-printed drones
Circular economy: Discarded goods get a new lease of life in Spain
From e-chargers inside phone booths, recycling chatbots to refurbished stadium seats from Atlético Madrid, the offbeat magic of the circular economy is fast becoming a lucrative business in Spain
South Summit 2021: Key insights on going from startup to scaleup in Spain
Company culture, talent acquisition and ecosystem support are top-of-mind for Voicemod’s Jaime Bosch and Jobandtalent’s Juan Urdiales in scaling startups up from zero to hero
Francisco Polo: The former entrepreneur heading Spain's Digital Advancement
He's been charged to transform Spain into an entrepreneurial nation, and a technological and innovation frontrunner
“Good thing about my style. Some like it, some hate it but everybody recognizes it.” @sofíabenjumea
Outspoken with a hands-on management style, Sofía Benjumea is a force to reckon with at Google’s Campus Madrid
Solatom: Cost-effective flatpack mobile solar energy units for SMEs
Solatom's turnkey solar thermal solutions can cut energy costs by 37%. Its real-time data analytics can also be used to ensure that the industrial processing units are operating at optimal conditions
WOOM: Spanish fertility femtech gets €2m funding to expand into new B2B2C markets
AI fertility app WOOM has also created an English-language version to reach more users in North America, Europe and Asia
Vegan fish substitute Mimic Seafood set to disrupt the sustainable food market
Founder of food innovation hub Ivoro launches Mimic Seafood, a European pioneer in vegan fish substitutes
Wallbox’s bumper funding boosts Spain’s EV charging sector
Wallbox’s generic EV charging systems are sold in 40 countries, including the US and China; attracting major backers like Seaya Ventures, Spanish utility Iberdrola and US VC Endeavor
Impact investing: Spanish startups with a cause and the ecosystem backing them
As more thought and money go into socially and environmentally responsible projects, Spanish entrepreneurs, investors and big businesses are following suit
Housfy leads growth in Spanish proptech
The real estate platform helps clients sell their property without the astronomical agency fees
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