viral marketing
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Co-Founder and CEO of Gadjian
Nanyang Technological University of Singapore MBA graduate Afia Fitriati holds a bachelor’s in Marketing from Syracuse University, USA. Post-MBA, she held various roles in different companies, including as an editor at Aquila Magazine and a lecturer in Islamic Marketing at Paramadina University. She co-founded FAST8, a human resources tech company, in 2008 with her husband, Else Fernanda. They also founded Gadjian, an HR management SaaS startup. Currently, Afia is also a senior associate in the Halal Lifestyle Market at DinarStandard, a growth strategy research and advisory firm.
Nanyang Technological University of Singapore MBA graduate Afia Fitriati holds a bachelor’s in Marketing from Syracuse University, USA. Post-MBA, she held various roles in different companies, including as an editor at Aquila Magazine and a lecturer in Islamic Marketing at Paramadina University. She co-founded FAST8, a human resources tech company, in 2008 with her husband, Else Fernanda. They also founded Gadjian, an HR management SaaS startup. Currently, Afia is also a senior associate in the Halal Lifestyle Market at DinarStandard, a growth strategy research and advisory firm.
Founder and CEO of Huajuan Mall
Han used to be in charge of marketing at car services provider Autohome. In 2009, she joined designer menswear e-retailer Masa Maso as its marketing director. In 2012, Han became CMO of online cosmetics retailer Lefeng.com. Several months later, she and her husband co-founded Wolonge.com, an online community for employees to write reviews about their employers. By late 2012, the website had over 1 million users, but it ultimately failed. In March 2016, Han founded Huajuan Mall.
Han used to be in charge of marketing at car services provider Autohome. In 2009, she joined designer menswear e-retailer Masa Maso as its marketing director. In 2012, Han became CMO of online cosmetics retailer Lefeng.com. Several months later, she and her husband co-founded Wolonge.com, an online community for employees to write reviews about their employers. By late 2012, the website had over 1 million users, but it ultimately failed. In March 2016, Han founded Huajuan Mall.
Co-founder and CMO of Madhang
Kaesang Pangarep is a vlogger and serial entrepreneur who first became famous through his YouTube vlogs, which sometimes involved his father, Indonesian president Joko Widodo. Kaesang had previously run his own fried banana business, Sang Pisang, before establishing home chef meal service Madhang in 2017, where he is chief marketing officer. Kaesang is concurrently the CEO of SKI Capital Partners, which provides funding to F&B startups and is a fourth year marketing student at the Singapore University of Social Sciences.
Kaesang Pangarep is a vlogger and serial entrepreneur who first became famous through his YouTube vlogs, which sometimes involved his father, Indonesian president Joko Widodo. Kaesang had previously run his own fried banana business, Sang Pisang, before establishing home chef meal service Madhang in 2017, where he is chief marketing officer. Kaesang is concurrently the CEO of SKI Capital Partners, which provides funding to F&B startups and is a fourth year marketing student at the Singapore University of Social Sciences.
Co-founder, CEO of SwissDeCode
Brij Sahi is CEO and co-founder at Swiss biotech SwissDeCode, which applies DNA testing to food traceability, He has worked there full-time since April 2016. Since 2011, Sahi has also been an adjunct professor at Webster University in Geneva, teaching Business Policy, Strategic Management and Leadership. He is also a Swiss-based private investor in unnamed companies.From 2000–2008, Sahi worked at airline IT and telecommunications company SITA in both Singapore and Switzerland, where he reached the role of VP working in sales and marketing. He previously worked for two-and-a-half years in the area of sales and marketing at GAMECO, an aircraft maintenance and services company in China. Sahi started his corporate career at British Airways, where he spent over 11 years in marketing and business development. Sahi holds an MBA from Cass Business School in London and a first degree in air transport engineering from City University, London.
Brij Sahi is CEO and co-founder at Swiss biotech SwissDeCode, which applies DNA testing to food traceability, He has worked there full-time since April 2016. Since 2011, Sahi has also been an adjunct professor at Webster University in Geneva, teaching Business Policy, Strategic Management and Leadership. He is also a Swiss-based private investor in unnamed companies.From 2000–2008, Sahi worked at airline IT and telecommunications company SITA in both Singapore and Switzerland, where he reached the role of VP working in sales and marketing. He previously worked for two-and-a-half years in the area of sales and marketing at GAMECO, an aircraft maintenance and services company in China. Sahi started his corporate career at British Airways, where he spent over 11 years in marketing and business development. Sahi holds an MBA from Cass Business School in London and a first degree in air transport engineering from City University, London.
Co-founder, Chairperson and COO of Trio.AI
Co-founder, Chairperson and COO of Trio.AI. A ten-year veteran of marketing and business development, Ma has worked for several internationally renowned companies, including Viacom, Ogilvy China and Amway China.
Co-founder, Chairperson and COO of Trio.AI. A ten-year veteran of marketing and business development, Ma has worked for several internationally renowned companies, including Viacom, Ogilvy China and Amway China.
Not just China’s most popular dating app, Momo has successfully betted on live broadcasting to become a highly profitable social-networking and entertainment platform.
Not just China’s most popular dating app, Momo has successfully betted on live broadcasting to become a highly profitable social-networking and entertainment platform.
Co-founder, COO of Bodyswaps
Julien Denoël is the Belgian co-founder and COO of UK-based VR edtech for soft-skills training Bodyswaps, where he has worked since its founding in 2019. Prior to this, he was CEO and managing director at VR marketing agency Somewhere Else from 2016, before the agency pivoted to training and skills development and became the basis of Bodyswaps’ product offer. The agency had clients such as Adidas, for which Somewhere Else produced an interactive VR in-store promotional tool that was deployed in over 100 locations in China, Europe and the US and was nominated for a VR Award and an Immersive Perspective award. Denoël has also been a guest lecturer in VR and AR at INSEEC business school in London and Geneva since 2017. Prior to this, Denoël also co-founded another VR agency, Exheb, in 2014, where he worked for almost three years as VR Producer. He also worked in digital marketing for Quotient Technology, formerly Coupons.com for two years, and in business development and marketing at the WorldOne agency for the same amount of time. Denoël holds both a master’s and a bachelor’s degree from HEC Management School in Liege, Belgium, the former in Marketing and Organization, the latter in Management.
Julien Denoël is the Belgian co-founder and COO of UK-based VR edtech for soft-skills training Bodyswaps, where he has worked since its founding in 2019. Prior to this, he was CEO and managing director at VR marketing agency Somewhere Else from 2016, before the agency pivoted to training and skills development and became the basis of Bodyswaps’ product offer. The agency had clients such as Adidas, for which Somewhere Else produced an interactive VR in-store promotional tool that was deployed in over 100 locations in China, Europe and the US and was nominated for a VR Award and an Immersive Perspective award. Denoël has also been a guest lecturer in VR and AR at INSEEC business school in London and Geneva since 2017. Prior to this, Denoël also co-founded another VR agency, Exheb, in 2014, where he worked for almost three years as VR Producer. He also worked in digital marketing for Quotient Technology, formerly Coupons.com for two years, and in business development and marketing at the WorldOne agency for the same amount of time. Denoël holds both a master’s and a bachelor’s degree from HEC Management School in Liege, Belgium, the former in Marketing and Organization, the latter in Management.
CEO & Co-founder of Sound Market
Pau Agustí Esmerats has gained valuable experience in the mobile industry as a product manager and product owner. He was part of a team that developed the iOS and Android apps for CaixaBank Digital Business. He also spent three years managing mobile marketing, communication and monetization programs at Kerad Games SL in Barcelona.The sociology graduate has completed various courses in advertising, public relations, marketing and entrepreneurship. Since January 2018, the co-founder of Sound Market has been working as the company's CEO in charge of growth hacking, product management, strategy and business development.
Pau Agustí Esmerats has gained valuable experience in the mobile industry as a product manager and product owner. He was part of a team that developed the iOS and Android apps for CaixaBank Digital Business. He also spent three years managing mobile marketing, communication and monetization programs at Kerad Games SL in Barcelona.The sociology graduate has completed various courses in advertising, public relations, marketing and entrepreneurship. Since January 2018, the co-founder of Sound Market has been working as the company's CEO in charge of growth hacking, product management, strategy and business development.
Sales and Marketing specialist of Atomian
With a degree from the Open University of Catalonia in marketing and social selling studies and an MBA from EAE Business school, Vives i Fàbregas is one of Atomian’s co-founders and an entrepreneur. He has experience in multinationals (Ricoh Spain and NGR Group Spain), SMEs and start-ups (DERICHEBOURG, Eladi Fenoll, Execus) in sales, marketing and corporate strategic consulting. He is also founder and CEO of LeadToWin and CEO of Plexiled Lighting, S.L. and is a specialist in digital transformation and lead generation channels and a professor at Inesdi Digital Business School.
With a degree from the Open University of Catalonia in marketing and social selling studies and an MBA from EAE Business school, Vives i Fàbregas is one of Atomian’s co-founders and an entrepreneur. He has experience in multinationals (Ricoh Spain and NGR Group Spain), SMEs and start-ups (DERICHEBOURG, Eladi Fenoll, Execus) in sales, marketing and corporate strategic consulting. He is also founder and CEO of LeadToWin and CEO of Plexiled Lighting, S.L. and is a specialist in digital transformation and lead generation channels and a professor at Inesdi Digital Business School.
CMO and co-founder of Natural Machines / Foodini
Lynette Kucsma has an MBA and BSc Marketing. She has worked in the technology and consumer goods sectors, including a marketing and communication role in Fortune 500 companies like Microsoft.Based in Barcelona, she is passionate about healthy eating and technology. In 2012, Kucsma co-founded Natural Machines to design food-grade home appliances for both B2B and B2C customers. The company recently launched a 3D food printer equipped with laser-cooking technology.Kucsma was named by CNN as one of “7 tech superheroes” to watch. She also mentors startups in the hardware and IoT space.
Lynette Kucsma has an MBA and BSc Marketing. She has worked in the technology and consumer goods sectors, including a marketing and communication role in Fortune 500 companies like Microsoft.Based in Barcelona, she is passionate about healthy eating and technology. In 2012, Kucsma co-founded Natural Machines to design food-grade home appliances for both B2B and B2C customers. The company recently launched a 3D food printer equipped with laser-cooking technology.Kucsma was named by CNN as one of “7 tech superheroes” to watch. She also mentors startups in the hardware and IoT space.
Co-founder of Jimaisong
A former senior executive of eFuture, Zhang Sen specializes in marketing and customer management. He was also once employed at home furnishing & DIY stores Orient Home and B&Q.
A former senior executive of eFuture, Zhang Sen specializes in marketing and customer management. He was also once employed at home furnishing & DIY stores Orient Home and B&Q.
VP and co-founder of Yuanfudao
Li Xin had worked as the general manager of marketing at news portal NetEase before co-founding Fenbi, the predecessor of Yuanfudao, in April 2014. He is now the VP of Yuanfudao.
Li Xin had worked as the general manager of marketing at news portal NetEase before co-founding Fenbi, the predecessor of Yuanfudao, in April 2014. He is now the VP of Yuanfudao.
Co-founder, CMO and Financial Director of Shenma
Co-founder, CMO and Financial Director of Shenma. Yan was once Director of Operations at AiMa (an e-bike company). A marketing specialist, he has more than ten years’ experience running retail shops for multiple companies.
Co-founder, CMO and Financial Director of Shenma. Yan was once Director of Operations at AiMa (an e-bike company). A marketing specialist, he has more than ten years’ experience running retail shops for multiple companies.
Co-Founder of Gadjian
Islamic finance and marketing expert Else Fernanda earned his bachelor’s in Accounting from Universitas Indonesia, the national university; a master’s in Finance from the University of Strathclyde; and a certificate in Human Resources from Atma Jaya University. After working in the finance industry, he founded an Islamic finance and marketing consulting company in 2004. In 2011, he co-founded the Paramadina Islamic Management Institute (PIMI). He co-founded FAST8, a human resources tech company, in 2008 with his wife, Afia Fitriati. They also founded Gadjian, an HR management SaaS startup. Today, Else is also a lecturer at Paramadina University and a member of Sharia Supervisory Board for four companies.
Islamic finance and marketing expert Else Fernanda earned his bachelor’s in Accounting from Universitas Indonesia, the national university; a master’s in Finance from the University of Strathclyde; and a certificate in Human Resources from Atma Jaya University. After working in the finance industry, he founded an Islamic finance and marketing consulting company in 2004. In 2011, he co-founded the Paramadina Islamic Management Institute (PIMI). He co-founded FAST8, a human resources tech company, in 2008 with his wife, Afia Fitriati. They also founded Gadjian, an HR management SaaS startup. Today, Else is also a lecturer at Paramadina University and a member of Sharia Supervisory Board for four companies.
Co-founder and CEO of Minutes Apps
Angki Rinaldy Lasimpala graduated in 2006 from the Universitas Gunadarma in Indonesia, with an engineering degree in Information Technology. He worked as a systems engineer for two years before venturing into the world of digital marketing.He has worked at various digital marketing companies, such as Klix Digital, PT Numedia Global, Edge Asia and Alpha Salmon. In 2016, he finally decided to become the CEO of Minutes Barber, which he had been developing since 2015. The booking app for barbers was recently rebranded as Minutes Apps, to cover a wide variety of personal grooming services in Indonesia.
Angki Rinaldy Lasimpala graduated in 2006 from the Universitas Gunadarma in Indonesia, with an engineering degree in Information Technology. He worked as a systems engineer for two years before venturing into the world of digital marketing.He has worked at various digital marketing companies, such as Klix Digital, PT Numedia Global, Edge Asia and Alpha Salmon. In 2016, he finally decided to become the CEO of Minutes Barber, which he had been developing since 2015. The booking app for barbers was recently rebranded as Minutes Apps, to cover a wide variety of personal grooming services in Indonesia.
Cashtree combines locksreen ads and rewards-based marketing to help businesses go viral
The Indonesian mobile advertising platform encourages users to share ads on social media and WhatsApp so they go viral
How influential is your influencer? This startup has the metrics to turn buzz into gold
Influencity is a new way for companies and brands to win in social media marketing
East Ventures raises funds, teams up with state agency to produce Covid-19 tests for Indonesia
East Ventures investee Nusantics has been working with state researchers to produce the prototype; expects mass production of the test kits soon
Enoc Armengol: The design and e-commerce 3.0 star inspired by Inspector Gadget
Also a serial entrepreneur, the Spaniard has created a trail of celebrated design products and startups from Singapore to Barcelona
#WahyooChallenge: From charity to publicity
Inspired by social media trends, the Wahyoo team came up with a way to give back to society, and found their idea going viral
Toge Productions: Sprouting the best of Indonesian-made video games
Tracing the milestones of Indonesia's earliest gaming startup success – the indie developers behind Infectonator
This Chinese café startup aims to best Starbucks with “new retail” strategy
Luckin Coffee has gone from scratch to China’s first coffee shop unicorn in less than a year, pouring more than 5 million cups of coffee along the way
Startups join the fight in China's coronavirus crisis
Chinese startups have discovered their technologies can play a major role in the nationwide efforts to battle the coronavirus epidemic
Youcheck by Precept: The fact-checking app fighting misinformation
Youcheck, a Google DNI Fund winner, uses AI to spot fake news on social media, help journalists do better work
Chinapex: Maximizing the marketing value of customer data
The startup’s also creating a transparent and efficient industry environment for digital marketing in China
Bernardo Hernández: Celebrity investor and Google's former marketing whiz
The angel investor behind some of the most successful Spanish internet startups also has an unusual honor for techies – GQ’s Man of the Year
Petit Pli: Origami-inspired clothes that still fit, even after the body has grown
Founded by a young aeronautical engineer, Petit Pli produces stylish, sustainable pleated garments made from recycled plastic that expand up to seven sizes
Prosa.ai and Indonesian ministry fight fake news with "anti-hoax" chatbot
Launched a week before the elections, this Telegram-based chatbot provides alternative references to read before you share
360imprimir: “We want to be the Amazon of corporate products and marketing services”
Online printing services platform 360imprimir recently raised €18m, one of Portugal's biggest funding rounds, for its global expansion
Automated marketing platform Frizbit reaches over 1bn end-users; seeks European, LatAm expansion
Using AI and proprietary technology, Frizbit aims to help clients retain customers with personalized and automated push notification campaigns
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